(Rydell is pictured with children Jax and Jones Rydell and mother Gail Seelig)
“My mom opened Pinnacle in 1978, I took over in 2001 so it’s your real Malibu local mom-and-pop store…My hope for the holiday season is that people will choose to support their local stores, that people can buy at least one gift on their list from one of their favorite local stores or local businesses. Mine or any other for that matter, just one, it means that much to us. It’s what makes Malibu great, is that country feel that we all love. The moms and pops, the friends and the neighbors, not the bright lights, big city. That country feel for me because I was born and raised here. It’s important to keep it.”